FISHING EYEWEAR GAME CHANGER
New arrival

APEX Sunglasses

$79.00
Lens color
DESCRIPTION

THE WAIT IS OVER. APEX IS HERE

If you’ve been watching the channel lately, you’ve seen what these can do. The APEX Blue Ice isn't just a pair of sunnies—it’s a piece of equipment designed to give you the ultimate advantage on the water. A real game changer - See The Unseen.
LENS TECHNOLOGY

Optimized for the harsh glare of open water, the APEX Blue Ice features our most advanced optical system yet.

  • Neutral Grey Base: Maintains true color perception while providing the highest level of light reduction for bright, cloudless days.
  • Ice Blue Revo Mirror: A multi-layered vacuum-deposited coating that reflects intense blue light, reducing eye strain and enhancing contrast on the surface.
  • 99.9% Polarization: Eliminates horizontal glare, allowing you to see past the surface reflections to track fish and underwater structure.
  • Protection: 100% UVA/UVB protection.
PERFORMANCE

The APEX frame is engineered for long days on the deck, or shorelines where comfort and coverage are non-negotiable.

  • Integrated Side Shields: Purpose-built to block 360° of peripheral light, preventing "light bounce" and visual fatigue.
  • Impact Resistance: Lenses are crafted from high-grade polycarbonate, meeting safety standards for protection against flying lures or terminal tackle.
  • Lightweight Construction: Optimized weight distribution to prevent "nose-slide" and pressure points during high-activity movement.
FIT & DIMENSIONS

The APEX is designed as a Medium-Large fit with a wrap-around profile for maximum security.

  • Frame Width: 142mm
  • Lens Height: 50mm
  • Bridge: 18mm
  • Temple Length: 135mm
  • Recommended Face Shape: Oval, Round, and Square.
CARE & MAINTENANCE

To maintain the integrity of the Revo mirror and polarized film:

  • Rinse After Saltwater: Always rinse with fresh water after offshore use to remove salt crystals that can cause micro-scratches.
  • Cleaning: Use only the provided microfiber pouch or a dedicated lens cloth. Avoid paper towels or clothing fabrics.
  • Storage: When not in use, store in the APEX hard case to prevent frame distortion in high-heat environments (like boat consoles).
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INDUSTRY STANDARD

APEX BUILT TO DOMINATE THE WATER

CHANGING THE GAME WITH UNRIVALED VISUAL CLARITY

The APEX Series isn't just a lifestyle accessory; it’s a high-performance optic designed to give you a tactical edge on the water. Featuring Polarized Polycarbonate (PC) lenses, these glasses are engineered to eliminate 99.9% of blinding surface glare. By cutting through the reflection, you get an "X-ray" view of what’s happening beneath the surface—allowing you to spot following fish, submerged structure, and subtle bait movement before the strike happens.

360-DEGREE LIGHT PROTECTION
Standard sunglasses leave your eyes vulnerable to light "leakage" from the sides and top, leading to fatigue and distracting lens flares. We solved this with the APEX wraparound frame and integrated side shields. This design creates a total light blockade, sealing out peripheral glare and wind so your eyes stay fresh and your focus stays locked on your lure from the first cast to the last light.

RUGGED PERFORMANCE FOR HARDCORE ANGLERS
Whether you’re trekking through the mangroves or taking waves over the bow offshore, your gear needs to be as tough as the environment. The APEX is built with high-impact Polycarbonate frames finished in a durable Matte Cool Gray 11C. They are ultralight for all-day comfort but rugged enough to handle the salt, grit, and drops that come with land-based and boat sessions.

SEE THE UNSEEN
Equipped with UV400 protection, the APEX series shields your vision from harmful rays while delivering the high-contrast definition needed to dominate the water. This is professional-grade eyewear for the angler who demands the best optics without the "big brand" tax. Stop fishing blind and start seeing the unseen.

QA/FAQ

Are these lenses polarized?

Yes. Every pair in the APEX series features advanced Polarized Polycarbonate (PC) lenses. These are specifically engineered to eliminate 99.9% of horizontal surface glare, giving you "X-ray vision" to see through the water’s reflection and spot fish or structure with total clarity.
What color lens is the "APEX Blue Ice" best for?

The Blue Ice tint features a neutral grey base with a high-performance Ice Blue Revo mirror. This combination is specifically engineered for bright, open-water offshore conditions and high-glare land-based sessions. The grey base provides the most natural color perception while the blue mirror reflects the harshest white light, allowing you to see deeper into the water column - the perfect all round lens choice for your fishing.
How does the "Side Shield" technology help me fish?

Standard sunglasses let light leak in from the sides, causing internal lens reflections and eye strain. The APEX is built with integrated side shields and a bridge blocker to create a total light seal. This blocks 360 degrees of glare and wind, allowing you to focus entirely on the water and spot fish that others miss.
Does the bridge blocker actually make a difference?

Absolutely. Most fishing glasses fail because light "leaks" through the gap between your eyes, causing glare on the inside of the lens. The APEX is designed with an integrated bridge blocker that works alongside the side shields to create a total seal. This maximizes the power of the polarization by ensuring the only light reaching your eyes is the light passing through our high-contrast filters.
Can the side shields and bridge blocker be removed?

Yes. The APEX features a Modular Design that gives you the best of both worlds. For high-glare fishing sessions, keep the side shields and bridge blocker attached to create a total light blockade. If you want a more casual look for driving or off-the-water wear, both the shields and the blocker can be easily removed, transforming your performance optics into a sleek, everyday lifestyle frame.